Marketing Specialist at BOTSWANA OIL

The role is responsible for planning, organising and coordinating the Company’s marketing, communications and public relations and promotional activities, identifying and monitoring market opportunities and managing customers’ queries and comments on social media platforms. The incumbent will be responsible for the implementation of the formulation and implementation of marketing policy and strategy to maximise revenue generation, profitability and positive customer and corporate image of the Company. Furthermore, this roles requires networking during marketing events, identifying and building long-term relationships with target audiences to enhance growth and profitability of the Company.

Key Performance Areas

1. Corporate image in industry & marketplace
2. Development and maintenance of Brand identity
3. Acceptance of product recommendations
4. Profitability of products in relation to forecasts
5. Monitoring and reporting
6. Stakeholder management

Education: Degree in Marketing, Public Relations, Business Administration or related qualification.

Experience: Minimum of seven (7) years’ experience in public relations and marketing preferably in the petroleum industry.